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THE CHALLENGE

A leading construction management firm in Broward County needed brand prominence in South Florida’s competitive construction sector, starting from minimal name recognition.

THE APPROACH

OSLA created a comprehensive visual overhaul, including the logo, Griffin icon, tagline, color palette, signage, and branded apparel. Integrated marketing implemented across digital and traditional channels with video, website revamp, and social engagement.

THE OUTCOME

Grycon became a recognized name in the regional construction landscape, with a foundation for sustained growth.

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